Median / Average Pay ($)
- $76.76 / hour (BLS.gov) (Marketing Manager)
- $18.10 / hour (ZipRecruiter.com)
- $19.20 / hour (Zippia.com)
- $17.93 / hour (Indeed.com)
Services Provided
- Consulting – Analyzing the client’s current market positioning and then creating a strategy using tools such as market research, metrics, data analysis, and branding to build or improve the client’s visibility, reach, and overall reputation.
- Online Advertising – Developing digital content that is both on-page and off-page SEO (search engine optimization) friendly, managing pay-per-click (PPC) ads, and creating and implementing social media marketing (SMM) campaigns; this includes web design and development.
- Graphic Design – Developing the imagery and visual assets essential for the client’s advertising and marketing efforts (e.g., social media, website, packaging).
- Project Management – Overseeing the client’s marketing campaigns from inception to delivery and reporting on the campaign metrics to improve the effect of future projects.
- Event – Devising the marketing strategy for a specific event, such as a conference trade show, or webinar, and monitoring its implementation and results.